Aims of the Programme
The degree begins from the assumption that in order to understand modern society, we need to understand the central role that media and the cultural industries play in that society.
Students will study the production, content and reception of media and the cultural industries, with particular emphasis on understanding the social production and circulation of meanings and ideas.
While the disciplinary emergence of mass communication and media studies goes back more than half a century, the essence of the degree is interdisciplinary, drawing from theories and approaches across the humanities and social sciences (notably: literary criticism, politics, sociology, history and political economy).
The BA Journalism, Media and Cultural Studies also aims to equip students with:
- An understanding of the historical and cultural bases of the study of the media and cultural industries and their roles in modern society;
- A broad interdisciplinary training in humanities and social science approaches to media and society;
- Skills in the close analysis of different media texts, including print; visual; audio and moving images;
- The ability to read, analyse and synthesise complex written academic texts;
- Critical and analytical thinking skills;
- The ability to research, write and critique their own written projects according to high academic standards;
- The ability to use modern information technology in researching and presenting their work;
- The ability to work both independently and in groups.
David Machin is the Year 1 Tutor, and is responsible for ensuring that your first year with us here runs smoothly. If you have questions of an academic or pastoral nature and are unsure who to contact, start with John and he will put you in touch with the correct person.
Cerys Parker is the course Administrative Assistant and can be found in the the School's administration suite on the ground floor of the Bute Building. You should contact her with any administrative queries you may have.