Research Rationale
The research rationale of the Health Communication Research Centre is based upon the development of two types of research initiative.
The Public Domain
- Public discourses of ageing and lifespan
- Risk, responsibility and the environment
- Health promotion initiatives
- News reporting of health issues (e.g. health scares)
- Media representations of health and illness (advertising, TV documentaries and dramas)
- Policy and discourse in (health) professional recruitment
The Inter-personal Domain
- Doctor-patient interactions: sociolinguistics of the consulting room, shared decision making, patient choice, patient literacies
- Communication and identity in specific health & social care contexts: e.g. hard of hearing, schizophrenia, speech therapy, hormone replacement therapy
- Patient narratives of Chronic Fatigue Syndrome
- Interactive dimensions of pharmacist-client encounters
- Children's experience of family therapy

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